Going Digital - Sony Digital Camera Cyber-shot U series

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DSCU10
GBP 199 including VAT

It's the size of a sushi!
Visit Cyber-shot U world.

Being small means you have to do more to get noticed. Sony's new Cyber-shot U, the DSC-U10 is so small that it does wonders to get attention. Its ultra compact, sleek aluminium body hides a host of features that make child's play out of quality imaging. Full AF, scene selection, auto shutter speed and VGA burst mode mean it's just point n' shoot for a great shot every time. The LCD, Memory Stick™ and USB let you share your moments on the spot, or with friends anywhere in the world. Isn't time U got noticed?

Features:

	Ultra compact aluminium body 86cc and 87g
	Auto power-on by lens cover
	Full range AF
	Automatic image upload to PC via USB by software
	5 VGA burst mode
	1.3 effective megapixel
	USB Bus powered
	New scene selection
	1" LCD
	Auto Bright Monitoring
	Pre Flash
	MPEG Movie
	284g
	84.5 x 39.8 x 28.6 mm

digital still cameras / MS Digital Still Cameras / DSCU10

DSCU20
269.95USD,
249GBP including VAT

It's the size of a sushi!
Visit Cyber-shot U world.

Being small means you have to do more to get noticed. Sony's new Cyber-shot U, the DSC-U20 is so small that it does wonders to get attention. Its ultra compact, sleek aluminium body hides a host of features that make child's play out of quality imaging. Full AF, scene selection, auto shutter speed and VGA burst mode mean it's just point n' shoot for a great shot every time. The LCD, Memory Stick™ and USB let you share your moments on the spot, or with friends anywhere in the world. Isn't time U got noticed? 64 MB Memory Stick™holds 983 images at low-resolution and up to 46 high-resolution images.

Features:

Ultra compact aluminium body

Auto power-on by lens cover

Full range AF

Automatic image upload to PC via USB by software

5 VGA burst mode

2.0 effective megapixel

USB Bus powered

New scene selection

1" LCD

Auto Bright Monitoring

Pre Flash

MPEG Movie (without audio)

284g

84.5 x 39.8 x 28.6 mm

digital still cameras / MS Digital Still Cameras / DSCU20

U20 Series Specifications

•		Super compact and easy-use design provides "always with you" convenience

•		1/2.7" 2.0 MegaPixel effective Progressive Scan Super HAD™ CCD image sensor

•		5mm (33mm 35mm equivalent) f2.8 lens

•		Center weighted Auto Focus, 4-step Manual Focus with Auto Macro

•		Center weighted Auto Exposure

•		Auto shutter speed range 1/30 ~ 1/2000 second

•		1" 64K Pixel TFT transflective LCD Viewfinder with Battery Remaining Indicator

•		4 Mode Intelligent Flash with TTL Pre -flash metering and Red Eye Reduction

•		SXGA (1632x1224) and VGA (640x480) Image Sizes

•		MPEG Video mail (160x112) Movie mode (w/o audio)

•		VGA Burst mode captures up to five 640x480 frames at 2 frames/second

•		Selectable Soft snap, Illumination snap and Vivid Nature Scene modes

•		Selectable Sepia, Solarize, Black & White and Negative Art Picture Effect modes

•		Fast start up time and convenient slide open lens cover make it easy to "capture the moment"

•		USB driver for Microsoft® Windows® 98/98SE/Me/2000 Pro, XP Home/Pro, Macintosh® OS 8.5.1/8.6/9.0/9.1/9.2/X

•		Rechargeable NiMH AAA batteries with battery charger supplied

•		Supplied Acc: NH -AAA -DI Rechargeable NiMH batteries, BC-CS1 NiMH battery charger, USB cables, neck strap, MSA-8A 8MB Memory Stick® media; CD-ROM with Pixela ImageMixer for Sony v1.0 and USB driver

DSCU30

Small enough to go anywhere! Introducing the new DSC-U30 Cyber-shot® digital still camera for those on the go. The ultra compact design comes in three exciting colors (blue, silver and charcoal grey) to match any outfit or mood. Featuring 2.0 megapixel effective resolution, Fast Start up, 1.0 Reflective LCD Monitor, Memory Stick PRO™ Compatible and Selectable Picture Size. Small enough to wear and hip enough to flaunt!

DSC-U30

• Imaging Device: 1/2.7" 2.0 Megapixel Super HAD™ CCD

• Recording Media: Memory Stick® Media

• Zoom: 1X

• Filter Diameter: N/A

• Focal Length: 5.0mm

• 35mm Conversion: 33mm

• Aperture: f 2.8

• Focus: 4-Step Manual Preset with Auto

• Minimum Focus Distance: 3.9" (0.1m)

• Macro: Auto/Selectable

• Shutter Speed: Auto (1/8 – 1/2000)

• Manual Exposure: N/A

• Color LCD: 1.0" 64K Pixels TFT Reflective LCD

• Flash Modes: Auto, Forced On, Forced Off , Red-Eye Reduction

• Flash Effective Range: 1.6 – 6.0 feet (0.5m – 1.8m)

• White Balance: Auto

• Picture Effects: Solarize, Black & White, Sepia, and Negative Art

• ISO: Auto

• Scene Modes: Soft Snap, Illumination Snap, Twilight, Active Outdoor, Vivid Nature

• Self-Timer: Yes, 10 seconds

• Video Output: N/A

• Still Image Mode: JPEG (Normal)

• MPEG Movie Mode: MPEG Video Mail (160 x 112) without Audio

• Clip Motion: N/A

• Microphone/Speaker: N/A

• USB Terminal: Yes, Powered USB Bus

• Memory Stick PRO™ Media Compatibility: Tested to support up to 1GB media capacity; does not support high speed transfer function; does not support Access Control security function

• Software Supplied: Pixela ImageMixer™ Software for Sony v1.5, USB Driver SPVD-008

• OS Compatibility: Microsoft® Windows® 98/98SE/Me/2000 Professional, XP Home and Professional, Macintosh® OS 8.5.1 / 8.6 / 9.0 / 9.1/ 9.2 Mac OS X 10.0/10.1

• Supplied Accessories: “AAA” Rechargeable NiMH Batteries, BC-CS2 Battery Charger, USB Cable, MSA-8A 8MB Memory Stick® Media, Neck Strap, Software CD-ROM

• Dimensions (W/H/D): 3 3/8" x 1 5/8" x 1 3/16" (85mm x 40mm x 29mm)

• Weight: 4.3 oz. (123g) w/Batteries, Memory Stick® Media, and Neck Strap

• *Available storage capacity of Memory Stick and Memory Stick PRO™ media may vary. A portion of the memory is used for data management functions.

• ©2003 Sony Electronics Inc. All rights reserved. Sony, Cyber-shot, Digital. Powerful. Transportable., Memory Stick, Memory Stick PRO, the Memory Stick logo, Stamina and Super HAD are trademarks of Sony. Microsoft and Windows are trademarks of Microsoft Corporation. Macintosh is a trademark of Apple Computer, Inc. All other trademarks are the property of their respective owners. Features and specifications subject to change without notice. Non-metric weights and measures are approximate.

1GB Memory Stick PRO™ Media

MSX-1G

Advanced media for continuous recording of higher resolution moving images. With enhanced features, Memory Stick PRO™ media is the next generation format.

$ 599.99

512MB Memory Stick PRO™ Media

MSX-512

Advanced media for continuous recording of higher resolution moving images. With enhanced features, Memory Stick PRO™ media is the next generation format.

$ 299.99

Sony DSC-U40

Simple, slim, and stylish, the Sony DSC-U40 Cyber-shot® U is the perfect digital camera for capturing the moment no matter where you are. It features a compact design that makes it perfect for a night on the town or a stroll in the park, and even comes in multiple colours so you can match your mood. Despite its good looks, it packs all the features you expect from a Sony, including a large 2.0 Megapixel Super HAD™ CCD, 1.0” hybrid LCD monitor, and a super-fast 1 second start-up time. Capture life in a blink of the eye with the DSC-U40.

DSC-U40

12-Bit DXP A/D Conversion

1.0" Hybrid LCD Monitor

MPEG Movie EX Mode (No Audio)

USB Interface

• Available in Four Colors:
Black, Blue, Red, and Silver

• 1/2.7" 2.0 Megapixel Effective Super HAD™ CCD
Super HAD (Hole Accumulation Diode) CCDs provide excellent image quality by allowing more light to pass to each pixel, increasing sensitivity and reducing noise.

• Fast Start-Up (0.9 sec.) with Convenient Sliding Lens Cover
Lets you capture your precious memories at the speed of life, rather than miss “The” shot, waiting for your camera to start up.

• Pre-Flash Metering
With a momentary pre-flash, the camera illuminates the subject and sets exposure through the lens for accurate flash metering. Adjustable flash level and red-eye reduction insure great flash shots.

• Memory Stick Duo™ and Memory Stick PRO Duo™ Media Compatibility
Digital, Powerful, Transportable.™ At 1/3 the size of standard Memory Stick® Media, Memory Stick Duo and Memory Stick PRO Duo Media offer the same benefits and capabilities, but in a smaller size, perfect for the ultra-compact camera.

• Red-Eye Reduction
The Red-Eye Reduction system uses a series of pre-flashes that causes the subject’s pupils to contract, reducing the possibility of reflection from the back of the eye that causes the red-eye problem.

• Scene Selection Mode
With 5 Scene Modes (Soft Snap, Illumination Snap, Twilight, Active Outdoor and Vivid Nature), the camera parameters are changed to match the shooting conditions.

• Auto Bright Monitoring
To help framing in low or no-light situations, the CCD gain is briefly increased to provide an extra bright display on the LCD viewfinder just before exposure.

• Selectable Picture Size
Select 1632 x 1224 (UXGA) picture resolution great for photo quality 5" x 7" prints, or 640 x 480 (VGA) picture resolution for on-screen viewing and email applications.

• Burst Mode
Capture ten (10) 640 x 480 frames or two (2) 1632 x 1224 frames, which allows for the ability to capture fast moving objects in separate files for viewing at a later date.

• Playback Zoom
During playback, zoom either 2.5X or 5.0X on the image; then save the new image as a new file.

• USB Bus Powered for File Transfer
Using the supplied USB cable, power is supplied to the camera allowing for easy transfer of still images and MPEG1 movies directly from the camera to the PC. No need for an additional power source.

• PictBridge™ Compatibility
Connect the DSC-U40 directly to a compatible printer via the supplied USB cable to allow for easier printing capability without the need for a computer.

• Picture Effects
Select from 4 Picture Effects (Negative Art, Sepia, Black & White, Solarize) to add creativity to ordinary pictures.

• Picture Indexing
Finding a special picture stored on the Memory Stick® media is easy with the Picture Index mode. View four (4) images at a time for convenient and quick access to your images.

• Rechargeable NiMH Batteries
Reliable power is provided by Sony’s Nickel Metal Hydride (NiMH) AAA Stamina® batteries with external charger.

• Active Lifestyle Lanyard
Over-sized, active-wear, adjustable lanyard included to allow the DSC-U40 to be portable, wearable, fashionable and accessible for you wherever you are and whenever you want to capture the moment.

U40 Series Specifications

• Imaging Device: 1/2.7" 2.0 Megapixel Super HAD™ CCD

• Recording Media: Memory Stick Duo™ Media, Memory Stick PRO Duo™ Media

• Zoom: N/A

• Filter Diameter: N/A

• Focal Length: 5.0mm

• 35mm Equivalent: 33mm

• Aperture: f2.8

• Focus: 4-Step Manual Preset with Auto

• Minimum Focus Distance: 3.9" (0.1m)

• Macro Focus Distance: Auto/Selectable

• Shutter Speed: Auto (1/8 – 1/2000 sec)

• Manual Exposure: N/A

• Color LCD: 1.0" 64K Pixels Hybrid LCD

• Flash Modes: Auto/Forced On/Forced Off/ Red-Eye Reduction

• Red-Eye Reduction: On/Off

• Flash Effective Range: 1.6 – 6.0 feet (0.5 – 1.8m)

• White Balance: Auto/Daylight/Cloudy/Fluorescent/Incandescent

• Picture Effects: Solarize, Black & White, Sepia, and Negative Art

• ISO: Auto

• Scene Modes: Soft Snap, Illumination Snap, Twilight, Active Outdoor, Vivid Nature

• Self-Timer: Yes, 10 seconds

• Video Output: N/A

• Still Image Modes: JPEG (Normal)

• MPEG Movie Mode: MPEG Movie EX (320 x 240) without Audio, Video Mail (160 x 112) without Audio

• Clip Motion: N/A

• Microphone/Speaker: N/A

• USB Terminal: Yes

• Memory Stick PRO Duo™ Media Compatibility *: Tested to support up to 512MB media capacity; does not support high speed transfer function; does not support Access Control security function

• Supplied Software: Pixela ImageMixer™ Software for Sony v1.5, USB Driver

• OS Compatibility: Microsoft® Windows® 98, 98SE, 2000, Me, XP Home and Pro. Macintosh® 8.5.1/8.6/ 9.0/9.1/ 9.2, and OS X (10.0, 10.1, 10.2)

• Supplied Accessories: AAA” Rechargeable NiMH Batteries (2), BC-CS2 Battery Charger, USB Cable, MSG-M8A 8MB Memory Stick Duo™ Media, Neck Strap, Software CD-ROM

• Dimensions: 4" x 1 5/8" x 1" (99.9 x 40.5 x 24.9mm)

• Weight: 4.7oz (132g)
* Available storage capacity of Memory Stick Duo and Memory Stick PRO Duo media may vary. A portion of the memory is used for data management functions. Actual available memory in MBs is: 8=7.5, 16=15, 32=30, 64=61, 128=123, 256=220, 512=460

©2003 Sony Electronics Inc.
Reproduction in whole or in part without written permission is prohibited. All rights reserved. Sony, Cyber-shot, Digital. Powerful. Transportable, Memory Stick Duo, Memory Stick PRO Duo, the Memory Stick logo, Stamina and Super HAD are trademarks of Sony. Microsoft and Windows are trademarks of Microsoft Corporation. Macintosh is a trademark of Apple Computer, Inc. PictBridge is a trademark of CIPA. All other trademarks are property of their respective owners. Features and specifications subject to change without notice. Non-metric weights and measures are approximate.

Sony DSC-U50

DSC-U50

Engineered for quick start-up time and ease-of-use, the DSC-U50 Black Cyber-shot® Digital Camera camera has a carry-anywhere size, making it convenient to take pictures whenever the moment strikes. Available in three eye-catching colors (black, silver and metallic orange), it features a 210-degree rotating lens that makes it easy to take self-portraits with friends. Its two-megapixel CCD lens and quick power-on capability ensure that both candid and framed shots can be captured and printed with confidence or shared via e-mail.

12-Bit DXP A/D Conversion

1.0" Hybrid LCD Monitor

MPEG Movie EX Mode (No Audio)

Scene Selection Mode

USB Interface

• Available in Three Colors:
Black, Metallic Orange, and Silver

• 1/2.7" 2.0 Megapixel Effective Super HAD™ CCD
Super HAD (Hole Accumulation Diode) CCDs provide excellent image quality by allowing more light to pass to each pixel, increasing sensitivity and reducing noise.

• Rotating Lens Housing
Allows U to get in the picture, and lets U take pictures from overhead or down low (120° front, 90° back).

• Fast Start-Up (0.9 sec.)
Lets you capture your precious memories at the speed of life, rather than miss “The” shot, waiting for your camera to start up.

• Pre-Flash Metering
With a momentary pre-flash, the camera illuminates the subject and sets exposure through the lens for accurate flash metering. Adjustable flash level and red-eye reduction insure great flash shots.

• Memory Stick Duo™ and PRO Duo™ Compatibility
Digital, Powerful, Transportable.™ At 1/3 the size of standard Memory Stick® Media, Memory Stick Duo and

• PRO Duo Media offers the same benefits and capabilities, but in a smaller size, perfect for the ultra-compact camera.

• Red-Eye Reduction
The Red-Eye Reduction system uses a series of pre-flashes that causes the subject’s pupils to contract, reducing the possibility of reflection from the back of the eye that causes the red-eye problem.

• Progressive Scan
Provides crisp, clean images without interpolation of the loss of detail commonly seen with fast moving objects.

• Auto Bright Monitoring
To help framing in low or no-light situations, the CCD gain is briefly increased to provide an extra bright display on the LCD viewfinder just before exposure.

• Selectable Picture Size
Select 1632 x 1224 (UXGA) picture resolution great for photo quality 5" x 7" prints, or 640 x 480 (VGA) picture resolution for on-screen viewing and email applications.

• Burst Mode
Capture ten (10) 640 x 480 frames or two (2) 1632 x 1224 frames, which allows for the ability to capture fast moving objects in separate files for viewing at a later date.

• Playback Zoom
During playback, zoom either 2.5X or 5.0X on the image; then save the new image as a new file.

• USB Bus Powered for File Transfer
Using the supplied USB cable, power is supplied to the camera allowing for easy transfer of still images and MPEG1 movies directly from the camera to the PC. No need for an additional power source.

• PictBridge™ Compatibility
Connect the DSC-U50 directly to a compatible printer via the supplied USB cable allows for easier printing capability without the need for a computer.

• Rechargeable NiMH Batteries
Reliable power is provided by Sony’s Nickel Metal Hydride (NiMH) AAA Stamina® batteries with external charger.

U50 Series Specifications

• Imaging Device: 1/2.7" 2.0 Megapixel Super HAD™ CCD

• Recording Media: Memory Stick Duo™ Media, Memory Stick PRO Duo™ Media

• Zoom: N/A

• Filter Diameter: N/A

• Focal Length: 5.0mm

• 35mm Equivalent: 33mm

• Aperture: f2.8

• Focus: 4-Step Manual Preset with Auto

• Minimum Focus Distance (Auto Macro) : 3.9" (0.1m)

• Shutter Speed: Auto (1/8 – 1/2000)

• Manual Exposure: N/A

• Color LCD: 1.0" 64K Pixels Hybrid LCD

• Flash Modes: Auto/Forced On/Forced Off/Red-Eye Reduction

• Red-Eye Reduction: On/Off

• Flash Effective Range: 1.6 – 6.0 feet (0.5 – 1.8m)

• White Balance: Auto/Daylight/Cloudy/Fluorescent/Incandescent

• Picture Effects: Solarize, Black & White, Sepia, and Negative Art

• ISO: Auto

• Scene Modes: Soft Snap, Illumination Snap, Twilight, Active Outdoor, Vivid Nature

• Self-Timer: Yes, 10 seconds

• Video Output: N/A

• Still Image Modes: JPEG (Normal)

• MPEG Movie Mode: MPEG Movie EX (320 x 240) without Audio, Video Mail (160 x 112) without Audio

• Clip Motion: N/A

• Microphone/Speaker: N/A

• USB Terminal: Yes

• Memory Stick PRO Duo™ Media Compatibility*: Tested to support up to 512MB media capacity; does not support high speed transfer function; does not support Access Control security function

• Supplied Software: Pixela ImageMixer™ Software for Sony v1.5, USB Driver

• OS Compatibility: Microsoft® Windows® 98, 98SE, 2000, Me, XP Home and Pro. Macintosh® 8.5.1/8.6/ 9.0/9.1/9.2, and OS X (10.0, 10.1, 10.2)

• Supplied Accessories: AAA” Rechargeable NiMH Batteries (2), BC-CS2 Battery Charger, USB Cable, MSG-M8A 8MB Memory Stick Duo™ Media, MSAC-MZ Memory Stick Duo Adapter, Lens Cap, Neck Strap, Software CD-ROM

• Dimensions: 4" x 1 5/8" x 1" (99.9 x 40.5 x 24.9mm)

• Weight: 4.7oz (132g)

* Available storage capacity of Memory Stick Duo and Memory Stick PRO Duo media may vary. A portion of the memory is used for data management functions.

©2003 Sony Electronics Inc.
Reproduction in whole or in part without written permission is prohibited. All rights reserved. Sony, Cyber-shot, Digital. Powerful. Transportable, Memory Stick Duo, Memory Stick PRO Duo, the Memory Stick logo, Stamina and Super HAD are trademarks of Sony. Microsoft and Windows are trademarks of Microsoft Corporation. Macintosh is a trademark of Apple Computer, Inc. PictBridge is a trademark of CIPA. All other trademarks are property of their respective owners. Features and specifications subject to change without notice. Non-metric weights and measures are approximate.

Last updated 10th March 2004

		12-Bit DXP A/D Conversion

		1.0" Hybrid LCD Monitor

		MPEG Movie EX Mode (No Audio)

		USB Interface

•		Available in Four Colors: Black, Blue, Red, and Silver

•		1/2.7" 2.0 Megapixel Effective Super HAD™ CCD Super HAD (Hole Accumulation Diode) CCDs provide excellent image quality by allowing more light to pass to each pixel, increasing sensitivity and reducing noise.

•		Fast Start-Up (0.9 sec.) with Convenient Sliding Lens Cover Lets you capture your precious memories at the speed of life, rather than miss “The” shot, waiting for your camera to start up.

•		Pre-Flash Metering With a momentary pre-flash, the camera illuminates the subject and sets exposure through the lens for accurate flash metering. Adjustable flash level and red-eye reduction insure great flash shots.

•		Memory Stick Duo™ and Memory Stick PRO Duo™ Media Compatibility Digital, Powerful, Transportable.™ At 1/3 the size of standard Memory Stick® Media, Memory Stick Duo and Memory Stick PRO Duo Media offer the same benefits and capabilities, but in a smaller size, perfect for the ultra-compact camera.

•		Red-Eye Reduction The Red-Eye Reduction system uses a series of pre-flashes that causes the subject’s pupils to contract, reducing the possibility of reflection from the back of the eye that causes the red-eye problem.

•		Scene Selection Mode With 5 Scene Modes (Soft Snap, Illumination Snap, Twilight, Active Outdoor and Vivid Nature), the camera parameters are changed to match the shooting conditions.

•		Auto Bright Monitoring To help framing in low or no-light situations, the CCD gain is briefly increased to provide an extra bright display on the LCD viewfinder just before exposure.

•		Selectable Picture Size Select 1632 x 1224 (UXGA) picture resolution great for photo quality 5" x 7" prints, or 640 x 480 (VGA) picture resolution for on-screen viewing and email applications.

•		Burst Mode Capture ten (10) 640 x 480 frames or two (2) 1632 x 1224 frames, which allows for the ability to capture fast moving objects in separate files for viewing at a later date.

•		Playback Zoom During playback, zoom either 2.5X or 5.0X on the image; then save the new image as a new file.

•		USB Bus Powered for File Transfer Using the supplied USB cable, power is supplied to the camera allowing for easy transfer of still images and MPEG1 movies directly from the camera to the PC. No need for an additional power source.

•		PictBridge™ Compatibility Connect the DSC-U40 directly to a compatible printer via the supplied USB cable to allow for easier printing capability without the need for a computer.

•		Picture Effects Select from 4 Picture Effects (Negative Art, Sepia, Black & White, Solarize) to add creativity to ordinary pictures.

•		Picture Indexing Finding a special picture stored on the Memory Stick® media is easy with the Picture Index mode. View four (4) images at a time for convenient and quick access to your images.

•		Rechargeable NiMH Batteries Reliable power is provided by Sony’s Nickel Metal Hydride (NiMH) AAA Stamina® batteries with external charger.

•		Active Lifestyle Lanyard Over-sized, active-wear, adjustable lanyard included to allow the DSC-U40 to be portable, wearable, fashionable and accessible for you wherever you are and whenever you want to capture the moment.